6-Week Brand Development & Strategy Course

Developing a brand strategy can be one of the most difficult steps in the marketing plan process. It’s often the element that causes most businesses the biggest challenge, but it’s a vital step in creating the company identity. Your brand identity will be repeatedly communicated, in multiple ways with frequency and consistency throughout the life of your business. An effective branding process will create a unique identity that differentiates you from the competition.

We will work with you 1-Hour each week for 6-Weeks to develop new strategies for products and or services that catch the attention of your target market. We will develop your Brand, and Implement these branding strategies WEEKLY.

At the end of 6-Weeks we will have Developed your Logo, Products, Services, Targeted your Customers, and Implemented a Long Term Branding Strategy to Start Walking out Immediately! No Waiting 6-Weeks to Start Branding…We Begin in Week 1.

During Our 6-Week Brand Strategy Course We Will Develop the Following with You:

Week 1 – Define Your Brand
Your brand is your businesses’ most valuable asset. It’s the “gut feeling” your customers and prospects have about your business, your products, and your services. Your Brand is the sum total of all You ARE and all You DO…your personal history & experiences makes YOU unique and well positioned to offer your particular product or service.
Week 2 – Focusing on Your Target Audience
To succeed in branding, you must understand the needs and wants of your customers and prospects. Your brand is a promise to your customers. It should be the fundamental piece woven in to all your marketing communications and every customer touch point.
Week 3 – Determine Your Objectives
To begin building your brand, you need to have clearly developed objectives for what you want your company to look like in the next year, five years, and ten years. Goals will give your brand direction—a road map. When you know where you want to go, you can focus your brand in that direction.
Week 4 – Exploring and Defining Brand Barriers
As competition within industries intensifies, maintaining a powerful brand allows your products to gain prominence, avoiding dangers like price wars that befall less distinctive products with less successful branding. Thus, a grasp of branding barriers is essential in order to establish strong public identity and product awareness.
Week 5 – Brand Packaging
For the most effective Brand Development, a memorable name with an ubiquitous Slogan should be combined with an instantly Recognizable & UNIQUE Logo. A logo is the graphic or design by which your organization or product will come to be imagined by the customer. It’s still helpful to think of a logo in those terms: your logo is your symbol—your mark—of guaranteed authenticity.
Week 6 – Brand Implementation
We will implement the elements of your Brand Packaging — Organization name, Slogan & Logo — on each piece of correspondence we produce or on advertising space you buy related to your product. This means that your website, letterheads, business cards, emails, print media and advertising – MUST have YOUR Brand’s Look & Feel woven into each element!

One3 Branding Efforts for Grayrock & Associates

Let OneKubedDESIGNS Brand Your Organization to the World!

At the end of 6-Weeks we will have Developed your Logo, Products, Services, Targeted your Customers, and Implemented a Long Term Branding Strategy to Start Walking out Immediately! No Waiting 6-Weeks to Start Branding…We Begin in Week 1. If you are ready to begin the development of your brand strategy, the 6-Week Brand Strategy Course is just for you. Contact Us TODAY to Begin!!